Michelle Phan, YouTube beauty queen, has a net worth of $3.4 million dollars. As one of the original makeup video creators, Michelle Phan has paved the way for many young girls to upload makeup, fashion & style, and other beauty videos all while making a very healthy living from it. Her main channel, Michelle Phan, has a total of over 1.1 billion views and over 7.8 million subscribers. Using her extreme popularity in the makeup niche market, Michelle started a subscription-based makeup company called, IPSY. For a monthly cost of $9.99, you receive a makeup bag and 5-6 samples of medium to high end makeup and face care items. This startup company is holding strong raking in about $84 million a year.
She also has 3 other YouTube channels as well. She has IPSY, to help market her brand, with over 2.3 million views and over 500 thousand subscribers. ICON, with over 28 million views and over 400 thousand subscribers. Also, ICON UK with over 1.3 million views and over 38 thousand subscribers.
Here is a sample video from each of her channels: